Title: Email Marketing &amp; Abandoned Cart for WooCommerce &#8211; PostBeagle
Author: PostBeagle
Published: <strong>2026-08-02</strong>
Last modified: 2026-09-28

---

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# Email Marketing & Abandoned Cart for WooCommerce – PostBeagle

 Autor: [PostBeagle](https://profiles.wordpress.org/zoidb/)

[Pobierz](https://downloads.wordpress.org/plugin/postbeagle-for-woocommerce.1.7.0.zip)

 * [Szczegóły](https://pl.wordpress.org/plugins/postbeagle-for-woocommerce/#description)
 * [Recenzje](https://pl.wordpress.org/plugins/postbeagle-for-woocommerce/#reviews)
 *  [Instalacja](https://pl.wordpress.org/plugins/postbeagle-for-woocommerce/#installation)
 * [Rozwój](https://pl.wordpress.org/plugins/postbeagle-for-woocommerce/#developers)

 [Wsparcie](https://wordpress.org/support/plugin/postbeagle-for-woocommerce/)

## Opis

Your store’s email only makes money if it reaches the inbox. PostBeagle is email
marketing built for WooCommerce, from the checkout opt-in through to abandoned cart
recovery and revenue attribution – and it shows you whether your mail is actually
landing, instead of leaving you to guess.

Turn on the checkout opt-in and customers join your list as they buy, tagged first-
time or repeat, with their lifetime value and order count synced across. From there
you can send newsletters, run welcome and win-back flows, recover abandoned carts,
and see which campaigns produced which orders.

#### Why store owners switch

 * **Deliverability you can see.** Most email tools hand you an open rate and nothing
   else. PostBeagle shows your sending reputation and explains what moved it, so
   a drop is something you can act on rather than something you notice three campaigns
   later. You can check any domain free, no account needed, with our [deliverability checker](https://postbeagle.com/tools/deliverability-check).
 * **Built for WooCommerce, not ported to it.** Order data, product blocks, lifetime
   value and revenue attribution are native, not a bolt-on integration.
 * **No surprise contact penalties.** Unsubscribed, bounced and suppressed contacts
   are free. You never pay for a contact you cannot email.
 * **Start free.** 2,500 subscribers and 5,000 emails a month, no card required.

#### Features

 * Add opt-in checkbox to WooCommerce checkout
 * Customize opt-in checkbox text
 * Automatically sync opted-in customers to PostBeagle, tagged first-time vs. repeat
 * Map WooCommerce order data to PostBeagle custom fields (incl. customer lifetime
   value and order count)
 * One-time bulk import of existing customers with lifetime value
 * WooCommerce automations: welcome, first purchase, repeat purchase, product purchased,
   abandoned cart, and win-back — each can tag the customer and trigger a PostBeagle
   automation
 * Email capture anywhere: [postbeagle_signup] shortcode, Gutenberg block, and Elementor
   widget
 * Form integrations: Contact Form 7, WPForms, Fluent Forms, and Gravity Forms (
   add contact, apply tags, trigger automations)
 * Support for double opt-in workflows
 * Abandoned cart recovery, revenue attribution and browsing-behaviour tracking 
   are all off by default — you choose what data leaves your store (see External
   Services below)
 * Comprehensive error logging and debugging
 * Secure API key storage
 * Never disrupts the checkout process

#### Requirements

 * WordPress 5.8 or higher
 * WooCommerce 8.9 or higher
 * PHP 7.4 or higher (PHP 7.2+ with the sodium PECL extension, or PHP 7.2+ compiled
   with –with-sodium)
 * PHP sodium extension (libsodium) — included by default in PHP 7.2+; required 
   for secure API key encryption. The plugin will fall back to a weaker encoding
   method if sodium is unavailable, but this is not recommended.
 * A PostBeagle account. The free plan covers 2,500 subscribers and 5,000 emails
   a month with no card – [create one](https://postbeagle.com/auth/signup).

### External Services

This plugin is a client for PostBeagle, a third-party email marketing service. It
sends data to `https://api.postbeagle.com` and does not function without a PostBeagle
account.

Nothing is transmitted until you enter an API key and enable the plugin.

**Always active once configured**

 * `POST /api/contacts` — when a customer ticks the newsletter opt-in checkbox at
   checkout (unchecked by default). Sends: email, first name, last name, tags, and
   any custom fields you have mapped (which may include order total, products, categories,
   lifetime value and order count).
 * `POST /api/events` — automation events you have explicitly enabled (welcome, 
   first purchase, repeat purchase, product purchased, win-back). Sends: email plus
   the relevant order or product data.
 * `GET /api/email-lists` — retrieves your lists for the settings screen. Sends:
   no customer data.
 * `GET /api/suppressions/changes` — retrieves unsubscribes so they can be honoured
   locally. Sends: no customer data.
 * `POST /api/webhooks/automation/{id}` and `POST /api/automation-recipes/install`—
   used by the form integrations and the one-click automation setup button. Sends:
   email and tags.

Failed requests are retried from a local outbox table.

**Off by default — you must enable these**

 * **Abandoned cart recovery** (Settings  Cart Recovery). In the recommended „capture
   during checkout” mode, the shopper’s email address is sent as they type it at
   checkout, together with their cart contents, _before_ the order is placed. This
   is how abandoned cart recovery works, and it means personal data is processed
   before purchase — review your local privacy obligations before enabling. Switch
   to „only after a completed order” to avoid pre-purchase capture entirely, or 
   turn on Privacy mode to capture only shoppers who ticked the opt-in checkbox.
   Endpoints: `POST /api/events`, `GET /api/carts/{token}/snapshot`.
 * **Revenue attribution** (Settings  Tracking). Reports every paid order — including
   orders from customers who did not opt in — so campaigns can be credited with 
   the sales they drove. Sends: billing email, order id and number, total, currency,
   status, timestamp, coupon codes, and line items (product id, SKU, name, categories,
   quantity, price).
 * **Browsing behaviour** (Settings  Tracking). Sets a first-party `pb_cid` cookie(
   90 days, HttpOnly) when a subscriber clicks through from a PostBeagle email, 
   so the visit can be credited to the campaign that sent it, and reports the products
   that visitor views to `POST /api/events`. Only visitors already identified by
   that cookie or by being logged in are tracked; anonymous visitors are never tracked.**
   When this setting is off no cookie is written and no product views are sent**—
   this is the plugin’s only use of cookies.

**Terms and privacy**

 * [PostBeagle Terms of Service](https://postbeagle.com/terms)
 * [PostBeagle Privacy Policy](https://postbeagle.com/privacy)

## Zrzuty ekranu

[⌊General settings — enable PostBeagle and show the opt-in checkbox at checkout⌉⌊
General settings — enable PostBeagle and show the opt-in checkbox at checkout⌉[

General settings — enable PostBeagle and show the opt-in checkbox at checkout

[⌊Connection — enter your API key and verify the connection to PostBeagle⌉⌊Connection—
enter your API key and verify the connection to PostBeagle⌉[

Connection — enter your API key and verify the connection to PostBeagle

[⌊WooCommerce automations — welcome, first purchase, repeat purchase, product purchased,
abandoned cart, and win-back⌉⌊WooCommerce automations — welcome, first purchase,
repeat purchase, product purchased, abandoned cart, and win-back⌉[

WooCommerce automations — welcome, first purchase, repeat purchase, product purchased,
abandoned cart, and win-back

[⌊Form integrations — Contact Form 7, WPForms, Fluent Forms, and Gravity Forms⌉⌊
Form integrations — Contact Form 7, WPForms, Fluent Forms, and Gravity Forms⌉[

Form integrations — Contact Form 7, WPForms, Fluent Forms, and Gravity Forms

[⌊Import existing customers — one-time batched import with lifetime value⌉⌊Import
existing customers — one-time batched import with lifetime value⌉[

Import existing customers — one-time batched import with lifetime value

## Bloki

Wtyczka dodaje 1 blok.

 *   PostBeagle Signup

## Instalacja

 1. Install and activate the plugin (search for it under Plugins > Add New, or upload
    it to `/wp-content/plugins/postbeagle-for-woocommerce/`)
 2. [Create a free PostBeagle account](https://postbeagle.com/auth/signup) if you do
    not have one – it takes a minute and needs no card
 3. In PostBeagle, go to Settings > API, click Generate API Key, and copy it
 4. Back in WordPress, open the PostBeagle menu in the admin sidebar and paste the 
    key
 5. Select the email list new customers should join
 6. Customize the opt-in checkbox text (optional)
 7. Configure field mappings (optional)

## Najczęściej zadawane pytania

### Do I need a PostBeagle account?

Yes – the plugin is a client for the PostBeagle service, so it needs an account 
to send to. The free plan covers 2,500 subscribers and 5,000 emails a month and 
does not ask for a card, so you can connect the plugin and send a real campaign 
before deciding anything. [Create an account](https://postbeagle.com/auth/signup).

### How do I know my emails are actually being delivered?

This is the part most email plugins leave you guessing about. PostBeagle tracks 
your sending reputation and tells you what changed it and why, rather than showing
you a number with no explanation.

You can see the same idea before signing up for anything: our [free deliverability checker](https://postbeagle.com/tools/deliverability-check)
reads your domain’s public DNS and tells you whether your SPF, DKIM and DMARC records
are set up to reach the inbox. No account, no email address required. A surprising
number of stores fail it without knowing – a broken SPF record produces no error,
no bounce and no warning, it just quietly costs you delivery.

### How does abandoned cart recovery work?

Once you switch it on under PostBeagle  Cart Recovery, the plugin captures the shopper’s
cart and PostBeagle sends a timed sequence: a reminder an hour after the cart goes
quiet, a follow-up the next day, and optionally a single-use coupon locked to that
shopper’s email. The emails show the exact products left behind with a link that
rebuilds the cart, the series stops as soon as the customer checks out, and recovered
revenue is tracked per flow. It runs on the free plan. Our [WooCommerce abandoned cart guide](https://postbeagle.com/for/abandoned-cart)
walks through the full sequence.

### Will this slow down my checkout?

No. Requests to PostBeagle use a short timeout and are retried in the background
from a local queue, so the checkout never waits on them and never fails because 
of them.

### When exactly is data sent?

Out of the box, only when a customer ticks the newsletter opt-in checkbox at checkout,
and only after the order is placed.

Three optional features send more than that, and each is off until you switch it
on — cart recovery under PostBeagle  Cart Recovery, the other two under PostBeagle
Tracking:

 * **Abandoned cart recovery** in „capture during checkout” mode sends the shopper’s
   email and cart contents _before_ the order is placed. Choose „only after a completed
   order” to avoid that entirely.
 * **Revenue attribution** sends every paid order, including from customers who 
   did not opt in.
 * **Browsing behaviour** sets a cookie when a subscriber clicks through from a 
   PostBeagle email, and reports the products they view.

See the External Services section below for the full detail.

### What happens if the API call fails?

The checkout process continues normally. Failed syncs are logged for review in the
WordPress debug log.

### Does this support double opt-in?

Yes, the plugin respects double opt-in settings configured in your PostBeagle account.

### Can I map custom fields?

Yes, you can map WooCommerce order data (order total, products, categories, etc.)
to PostBeagle custom fields.

## Recenzje

Wtyczka nie ma jeszcze żadnej recenzji.

## Kontrybutorzy i deweloperzy

„Email Marketing & Abandoned Cart for WooCommerce – PostBeagle” jest oprogramowaniem
open source. Poniższe osoby miały wkład w rozwój wtyczki.

Zaangażowani

 *   [ PostBeagle ](https://profiles.wordpress.org/zoidb/)

[Przetłumacz wtyczkę “Email Marketing & Abandoned Cart for WooCommerce – PostBeagle” na swój język.](https://translate.wordpress.org/projects/wp-plugins/postbeagle-for-woocommerce)

### Interesuje cię rozwój wtyczki?

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sprawdź [repozytorium SVN](https://plugins.svn.wordpress.org/postbeagle-for-woocommerce/)
lub czytaj [dziennik rozwoju](https://plugins.trac.wordpress.org/log/postbeagle-for-woocommerce/)
przez [RSS](https://plugins.trac.wordpress.org/log/postbeagle-for-woocommerce/?limit=100&mode=stop_on_copy&format=rss).

## Rejestr zmian

#### 1.7.0

 * Cart recovery now has its own settings screen. Revenue attribution and browsing
   behaviour sit together under Tracking
 * The abandoned cart delay field is disabled when your automation’s wait steps 
   control the timing
 * Reliability improvements to abandoned cart recovery
 * Removed an unused legacy automation webhook

#### 1.6.0

Security and privacy
 * Hardened how plugin log files are stored, and old log files
are removed automatically on upgrade * Hardened the signup form against tampering
with the values it submits * The saved API URL is now held to the same https requirement
as the Test Connection button * Tightened validation of the `pb_cid` click-through
cookie * „Require explicit consent” now applies to every capture path

Abandoned cart recovery
 * Completing a purchase now ends the recovery series in
all configurations. Previously a customer who checked out could still receive the
remaining reminder emails * Recovery links now rebuild the cart reliably, and clicking
one is reported back to PostBeagle so recovered carts are recorded * Recovery emails
now always carry the cart contents and a working button link * Emptying a cart no
longer triggers a reminder, reopens tracking after checkout, or produces an empty
reminder * Shoppers are no longer enrolled twice when both cart-tracking methods
are switched on

Reliability
 * Suppression sync can no longer get stuck repeating the same request*
Queued events are no longer delivered twice when two retry runs overlap, and are
no longer discarded when the API key is temporarily unavailable * Customer import
now reads orders in pages, which keeps memory use flat on large stores * Uninstall
now also removes the cart recovery signing key, saved cart contents and log files*
The settings page is now listed only for administrators — the only role that could
save it

#### 1.5.1

 * Product view tracking and the `pb_cid` click-through cookie are now off by default
   behind their own Browsing behaviour setting — no cookie is written and no browsing
   data is sent unless the store owner turns it on
 * Clarified in the readme exactly when data is sent, and corrected an FAQ answer
   that contradicted the External Services section
 * Hardened settings validation

#### 1.5.0

 * Security: the account API key is no longer available to the browser. Product 
   view events now go through an authenticated admin-ajax endpoint, and the key 
   stays on the server
 * Abandoned cart recovery is now off by default, with a capture mode choice („during
   checkout” or „only after a completed order”) and an optional Privacy mode that
   captures only shoppers who ticked the opt-in checkbox
 * Revenue attribution (sending every paid order, including from customers who did
   not opt in) is now off by default and controlled by its own setting
 * The `pb_cid` cookie is no longer set on a site that has not been enabled and 
   connected to an account
 * Rewrote the External Services disclosure to list every endpoint, every data category,
   and the exact consent model
 * Fixed a fatal error on sites running Elementor, caused by a stale file path left
   over from the 1.4.0 rename
 * Fixed a translation call that ran before the text domain was ready, which triggered
   a notice on WordPress 6.7+
 * Fixed abandoned cart recovery links, which could not be redeemed. Links already
   in circulation are still accepted
 * Fixed abandoned cart and win-back timing on sites not set to UTC, which skewed
   schedules and inactivity comparisons by the site’s UTC offset
 * Custom table schema changes now apply on plugin update, not only on activation
 * Log directory is now protected on nginx as well as Apache
 * Suppression sync now writes to the plugin log instead of the PHP error log

#### 1.4.0

 * Renamed all plugin identifiers from the `pb_` prefix to `postbeagle_` for WordPress.
   org coding-standards compliance — classes, constants, options, transients, AJAX
   actions, cron hooks, script handles, and the three custom tables
 * Added a one-time upgrade migration that moves existing settings, pending abandoned-
   cart timers, and custom table data to the new names — no reconfiguration required
 * Order meta keys (`_pb_*`) and the `pb_cid` identity cookie are intentionally 
   unchanged, so historical order data and links in already-delivered emails keep
   working
 * `PB_ENCRYPTION_KEY` in wp-config.php is still honoured alongside the new `POSTBEAGLE_ENCRYPTION_KEY`
   name

#### 1.3.0

 * Added HPOS (High-Performance Order Storage) compatibility — plugin now works 
   correctly with WooCommerce custom order tables
 * Added block checkout support via the WooCommerce Additional Checkout Field API(
   WC 8.9+)
 * Added consent record storage for GDPR compliance (records label, timestamp, checkout
   type, plugin version)
 * Upgraded API key storage to sodium encryption (auto-migrates from legacy format)
 * Masked API key display in settings — key never appears in page source
 * Implemented automation tag steps (add_tag, remove_tag) in the worker
 * Added External Services disclosure for WP.org compliance
 * Fixed uninstall to use batched HPOS-safe cleanup
 * Updated minimum WooCommerce requirement to 8.9
 * Various security and coding standards improvements for WP.org Plugin Check compliance

#### 1.1.0

 * WooCommerce sync: products, categories, SKUs, order value, customer lifetime 
   value and order count as custom fields
 * First-time vs. repeat customer tagging at checkout
 * One-time bulk import of existing customers (batched) with lifetime value
 * WooCommerce automations: welcome, first purchase, repeat purchase, product purchased,
   abandoned cart, win-back
 * Email capture: [postbeagle_signup] shortcode, Gutenberg block, and Elementor 
   widget
 * Form integrations: Contact Form 7, WPForms, Fluent Forms, Gravity Forms (contact
   + tags + automation trigger)
 * Implemented the previously-missing PB_Field_Mapper and a shared contact-sync 
   service
 * Added a self-contained unit test suite (tests/run.php)

#### 1.0.0

 * Initial release
 * API credential configuration
 * List selection
 * Checkout opt-in checkbox
 * Custom field mapping
 * Error logging and debugging
 * Double opt-in support

## Meta

 *  Wersja **1.7.0**
 *  Ostatnia aktualizacja **2 tygodnie temu**
 *  Włączone instalacje **Mniej niż 10**
 *  Wersja WordPressa ** 5.8 lub nowszej **
 *  Testowano do **7.0.7**
 *  Wersja PHP ** 7.4 lub nowszej **
 *  Język
 * [English (US)](https://wordpress.org/plugins/postbeagle-for-woocommerce/)
 * Tagi
 * [abandoned cart](https://pl.wordpress.org/plugins/tags/abandoned-cart/)[ecommerce](https://pl.wordpress.org/plugins/tags/ecommerce/)
   [Email Marketing](https://pl.wordpress.org/plugins/tags/email-marketing/)[newsletter](https://pl.wordpress.org/plugins/tags/newsletter/)
   [woocommerce](https://pl.wordpress.org/plugins/tags/woocommerce/)
 *  [Widok zaawansowany](https://pl.wordpress.org/plugins/postbeagle-for-woocommerce/advanced/)

## Oceny

Nie przesłano jeszcze żadnych recenzji.

[Twoja opinia](https://wordpress.org/support/plugin/postbeagle-for-woocommerce/reviews/#new-post)

[Zobacz wszystkierecenzje.](https://wordpress.org/support/plugin/postbeagle-for-woocommerce/reviews/)

## Zaangażowani

 *   [ PostBeagle ](https://profiles.wordpress.org/zoidb/)

## Wsparcie

Masz coś do dodania? Potrzebujesz pomocy?

 [Zobacz forum wsparcia](https://wordpress.org/support/plugin/postbeagle-for-woocommerce/)